| Smart@xs offers its customers Consultancy Services to assure maximum ROI using our Sales & Marketing software tools. The services consist of strategic as well as practical sales & marketing advice, training and coaching, and the development and implementation of marketing strategies and marketing support.
Customer Value Management
Smart@xs will measure how the value of a given customer base can be increased by creating a closer follow-up with every customer individually. A better understanding of your customers, by efficient measuring of value’s, parameters and KPI’s that are important to the customer, will allow to offer customer centric solutions, supported by an efficient Customer Relationship Management.
Development and Implementation of Marketing Strategies
Smart@xs helps organisations with the writing, the development and the execution of its marketing plan. The general strategy is based upon the Customer Value concept as described before.
Integration of Marketing & Sales
Smart@xs will analyze how marketing and sales can be integrated in a better and seamless way. This often results in an integrated business plan accompanied by a strong Customer Relation Management and campaign management.
Database Marketing
Smart@xs helps companies with the execution of its database marketing plan. This ranges from the development of a strategic database marketing plan, selecting and implementing the proper database marketing technology, the execution of a DM campaign upto full outsourcing of your database marketing.
Marketing Support
Market and Marketing research (desktop and field research, statistical analyses and data mining) followed by a strategic advice.
Data Services
- Data Entry of customer details or electronically collected data (Eg. Online Surveys)
- Database Management through Campaign Management, CRM, PRM, etc…
- Database enrichment
- Database segmentation based upon analytical tools (Correspondence Analyses, PCA, Conjoint Analyses, etc…)
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